A wedding photographer should know and understand full well that the purpose of the blog is to actually target the future clients. Although it does make excellent homage to the weddings of the previous clients, which those clients will appreciate a lot, it is, by every sense of the word, really more of a marketing platform more than anything else. Not a lot of wedding photographers out there understand the true power that the blog can wield when it comes to bringing in new business. this is something that can tremendously help you in growing your business and will almost always keep your pipeline filled and ready to go one way or the other.
Blogs have the capacity to drive search engine traffic right into your website. It lets you effectively showcase the fact that you are capable to cover a wedding from the beginning until the very end. it will grant your future clients some insight into the way you work and the way that you cover weddings in general. That is why knowing all of the right ways to blog is extremely important in thriving as a wedding photographer.
You start off with the title.
The blog title should be simple and concise. The shorter you can go on this without skipping out on any important details, the better. Include the names of the bride and the groom (preferably just the first names), add in the word “wedding”, add in the name of the venue that the event is actually being held in, as well as the location. If any of the search engine searches will match up with any of the words in your title, you will surely get a chance to have them redirected to your site. SEO is an incredibly powerful tool and something that you should not take lightly.
You will need to learn how to write.
If writing is something that you are not particularly good with, there is no need to panic. You can always start slow and go with whatever pace that you may be comfortable with. You are also not required anything particularly wrong. Ideally, there should be a paragraph or two describing the entire wedding proceedings, and then perhaps short descriptions for the photos that can sort of double up as captions as well. Writing can be difficult for the newbie but it is something that you can easily learn to do for as long as you are able to commit the right amount of time and practice into it one way or the other. Be patient with yourself and do not force yourself into writing too much. Let it come to you and let the words flow freely.
Make sure that you go ahead and think your image layout through as thoroughly as you possibly could.
You should take a cue from how the professional wedding photographers like this wedding photographer Hampshire here layout their images. Leaf through some magazines and try to learn as much as you can. Lay out your images in such a way wherein your readers will not get bored with the way you set them up.
If there is one thing that wedding photographers have argued most about over the years, it would have to be the importance of shooting your images in RAW format. Wedding photography is big on the quality of the photos. As a matter of fact, you yourself should be big on the quality of the photos. Quality is everything when it all comes down to it. This is something that you should pay close attention to one way or the other.
One thing that you would need to take a look at is the undeniable fact that veteran and experienced wedding photographers in Kent out there absolutely vouch for the importance of shooting your images in RAW. There have been some arguments against RAW files. Some say that it is not worth trouble because of the fact that it tends to eat through so much memory space at some point or so. You will need to pack for way more memory space than usual. RAW files also have the tendency to fill up the buffer of the sensor faster than usual and this can lead to slowing down the performance of the camera after a fashion.
High quality pictures
When you opt to shoot your images in RAW at some point, you are basically making sure that you are able to capture the highest quality of photos as much as possible. And as you may already well know about wedding photography, everything starts and ends with high quality photos. The reason why shooting in RAW is so advantageous is because of the fact that it records all of the information that is being captured by the sensor of the camera that you are using. What this basically means is the fact that all of the information captured with the images is kept pretty much intact.Your photos will come out crisper and clearer more than ever.
The issue with having to shoot in JPEG is the fact that it actually automatically edits the white balance in the photos. It also compresses the file so that it can save up on a lot of memory space. RAW files allow you to edit your own photos and apply white balance on your own with the help of some computer programs meant for editing photos. You can be quite rest assured of the fact that you are far smarter than any camera that automatically applies white balance. That, in turn, will provide you with photos are considerably better in terms of quality.
Higher levels of brightness
You will be able to record higher levels of brightness when you shoot in RAW. When you basically put it in a more mathematical setting, a JPEG file offers you only 256 levels of brightness. RAW files, on the other hand, will offer you well up to over 16,000 levels of brightness. The difference is tremendous. It allows for smoother transition in between color tones and the best quality of photos. Levels of brightness basically mean the number of steps required to take a photo from black to white. Shooting in RAW will also mean that you will be able to fix any issues quite easily without having to sacrifice the quality of the photos.
A tripod will allow you as the wedding photographer to be able to step back unburdened so you can assess the situation and really think about the composition of the image that you are about to take. Sometimes, when you are at a busy event like a wedding and you have a camera in hand, it is a bit hard to slow down for a bit. You have tend to have that feverish tendency to shoot as much as you can and make sure that you do not miss out on any important moments during the event.
When your camera is mounted on a tripod though, it forces you to sort of slow down and really think about the shot you are getting. You are more likely to get the framing and lighting right with this kind of time being handed to you when you have a tripod set in place. What the tripod can do for you as a wedding photographer is that it frees you of the burden of having to carry the camera all the time and so, that way, you are able to make sure that all of the other variables are pretty much in place so that you can take your photos beautifully.
Use telephoto lens
A tripod works great when you are using a telephoto lens. Telephoto lenses are great to use for when you need to take close up photos but you cannot really be quite near the subjects that you are trying to film. There are a lot of moments like this during the wedding. You would need to scoot slightly to the back of the room during the actual wedding ceremony, during the toasting and the speeches, and so on and so forth. This is why the telephoto lens really is a great basic lens to invest in for new photographers. The issue with this lens though is that it can be a bit difficult to steady. Its focal length can magnify the vibrations that are being caused by the camera’s mirror and shutter, and all of the other underlying variables involved.
Take difficult shots
As a wedding photographer cambridgeshire, you will also see that you might be cast in different kinds of situations. At times, you will find that you will be asked to shoot in at times extremely difficult circumstances. You have to be prepared at all times. One of the biggest challenges a wedding photographer may come across with is the aspect of having to shoot with very limited natural light available. You will be asked to film during sunsets or at times during night times where it can be extremely dark. The camera shifts to night mode when this is the case and it can result to camera shake as well because the shutter speed tends to slow down. You will need all of the stability that you can possibly get your hands on in order to ensure that you get nothing but the very best of pictures for your paying clients. They deserve nothing but the best, after all.
A tripod is one of the most important and useful accessories that wedding photographers should get their hands on. It can be used in so many different ways and at the end of the day, may even be the perfect solutions to any photography issues that may come up somewhere in between the shoot. They are not that expensive and they come with carrying slings so lugging them around with the rest of the equipment that you may already have may not be too hard of a thing if you include them in your gear.
One thing that most wedding photographers get wrong though (even the professional ones at times), is the proper usage of the tripod. Although it may be true that it does come with a lot of uses, there are also a lot of times wherein this is being used incorrectly. It is not surprising because sometimes, the right way of using them are not always that obvious. It pays if you know them though. Here are a few common mistakes that wedding photographers make with their tripods and how to correct them.
Invest in filmsy tripods
Wedding photographers sometimes cheapen out and invest in flimsy tripods because they cost less. Being strapped for cash after making major purchases such as cameras and lenses can be an all too common predicament for new wedding photographers out there. However, what they are not realizing is that they are actually risking damaging their main equipment and gear which actually cost so much more. Flimsy tripods are unable to provide the kind of durability and stability the high quality ones are able to provide. It may not hold your camera as steady as you want them to and may be knocked over by a strong enough breeze. Think of it as a long term investment and get a high quality tripod instead.
Leave tripod behind
Leaving the tripod behind thinking that they will not need it for the shoot is also another common mistake that wedding photographers make. Why bother buying it when you don’t end up using it anyway? However, you will be getting the best results if you pair your tripod up with cameras that have high pixel count. The camera needs to be absolutely still and that is where the tripod comes in handy. Try to buy a tripod that can be transported easily instead if you think this can be an issue for you when it comes to having to lug it around during the coverage of your wedding gigs.
Extend center column
Another common mistake wedding photographers make with their tripods is that they extend the center column when they want an elevated height. You should only do this as a last resort. Check to see if you have the legs fully extended first and that is the time for you to adjust the center column. The center column risks less stability once extended so make sure that you go about this as carefully as you possibly can. It only takes a split second to see your expensive gear come crashing down.
Blogs are crucial to just about any kind of business out there. They are the best marketing platforms on the internet. They are also quite effective when it comes to establishing your presence online. Wedding photographers, particularly those who have already been around for quite some time now, understand the importance of maintaining a proper blog more than the fairly new ones ever could.
More traffic and redirects to your site could basically mean your next possible client. It is something that might seriously bring you absolutely lucrative results if it is something that you are able to work with long enough at some point or so. Always keep in mind that your blogs are not for your current clients, they are basically for your future clients. It is one of the most important platforms that you should set your eyes on developing.
First things first, make sure that you are posting enough images in the blogs that you are writing.
What you need to make sure is for you to capture enough photos that will be enough to be able to show a story or an illustration of the entire wedding event that you have just covered. You need to be able to show enough proof that you are a wedding photographer who has the capability to cover a full scale wedding from the beginning all the way to the end. You will need at least a minimum of ten photos for the blog post of an entire wedding but it should lean towards more instead of less.
Try to a capture moments of the most important parts of the wedding such as the part where the couple gets ready, details of the wedding, a photo shoot involving the bride and the groom, the party that comes along with the wedding, the actual ceremony, and of course, the reception. Most wedding photographers tend to clip the posting part and are a bit short on the images which don’t make sense because they don’t comprise an entire story.
The second mistake most wedding photographers commit is posting all of their images in their blog in full size.
You have to understand that not each and every single image has earned its right to be posted in full size. It will leave your readers bored and will make the images look kind of redundant at some point. Pay attention to how magazines lay out their images. Some images, the more important ones, should be posted in full size whereas the accent images or the supporting ones should be in slightly smaller ones. This will give your layout depth and variety.
Lastly, veer away from posting too many images.
You do not have to post a lot of images in order for you to be able to tell a story. Stick to the gist of the story that you are trying to tell and remember that simplicity is usually the best way to go. It requires a delicate balance of sorts and if you can handle that, then you’ve got a good thing going there.
1. Create a must-have shot list and keep it on you all throughout the coverage of the wedding event.
This is something that has been happening between wedding photographers and brides and it is something that is basically as old as time. Brides usually get disappointed with wedding photographers who neglect or miss out on some of the most important moments that they would like to get documented in their wedding. This is one of the most common things that brides and photographers disagree about at some point and something that you might want to take care of and get out of the way as much as possible and as early on as you can. The best way for you to be able to go about with an embarrassing and dissatisfying situation such as this would be to have a long and good talk with the bride.
Discuss all of the important moments that the bride thinks she absolutely cannot do without.
Make sure that this is something that you are able to get down on an actual and physical paper list. You should then proceed to go ahead and see if there are any items that you would like to add on for good measure. Having a must-have list would mean that you will be able to keep track of things that you have already captured. Cross things out as you along the way and keep the list on you until you are done with the coverage. Over time, this is something that you basically get better with and you will not need the list at all once you have them all committed to memory.
Change your camera lenses every now and then.
There are some instances wherein people in the wedding tend to get a bit awkward and a tad bit too uncomfortable when you are up in their faces all the time. Sometimes, you need to scoot back a little and get out of the way and pretty much take your photos from a comfortable enough distance. You need to make sure that you are able to arm yourself with all of the right equipment that you will need. You need a telephoto lens that will let you take all of the right photos from a distance. That is usually the main reason why you need at least two cameras so that you can house or mount two different lenses on them. It is way faster and way easier for you to swap in between cameras than to have to keep fumbling with different kinds of lenses at some point. Actually, this is a great way to start when filming the couple. Start from a comfortable and far enough distance then work your way forward as you go along.
Know the people around
It also helps if you go through the trouble of finding out the names not just of the bride and the groom but of the people who are close to them as well. Try to figure out who the maid of honor and who the best man is as well. Try to be on first name basis with them if you can pull it off.
Newborn photography gets much more dimension and gets so much more interesting when you incorporate the aspect of props. Props add in the fun factor to the photo shoot. For most of the newborn photographers out there, the shopping around and the act of collecting the props and getting them all together is almost just as fun as using them in the actual photo shoot. If you are not that much of a shopper, there is no need to rush. Take your time and go about this slowly and surely. Sometimes, the pieces pop up when you are not really looking for them, like when you are just walking around on a weekend and stumble upon a church fire sale or something similar to that.
If you are starting to collect your own set of props for newborn photography, it is important to know exactly what you are looking out for so that you will know when to buy when you see them. This article aims to give you a rundown of some of the most basic and essential newborn photography props you can definitely use.
Wraps are awesome especially if you are just starting out if newborn photography. Babies like the feeling of security and the warmth brought about by being wrapped. Investing in several pieces of wraps is always a good thing. Start out with the gauze ones and you can build on from there. They are also great alternatives for clothing and can be used for when parents are not that comfortable with having their babies being photographed in the buff. Most babies do not like the feeling of having their feet and their hands free and they really love the solace and that comfort from being wrapped so this really is one of the best things for you to start with.
Blankets are awesome for babies. Try to look for blankets that have a rich texture and nice colors as well. One rule of thumb that you should always remember when you are looking for blankets is for you to make sure that the blankets that you do buy are soft to the touch. It is never advisable to put a rough blanket on a newborn. It will make the newborn baby extremely uncomfortable and might even go to the extents of chafing his skin, and that is something that you should avoid by all means. Try to go for soft and solid colors and do your best to veer away from anything printed. The reason why prints are discouraged is because of the fact that they may be visually confusing at some point.
Faux furs are wonderful additions to your prop box for newborn photography. They are oftentimes soft to the touch. That in itself is one main reason why you should have it there in the first place. Their textures are very rich and they are oftentimes extremely thick. This can be something very comfortable for newborn babies to lie on or sleep on. Not only that, faux furs photograph quite nicely and the best part of it all is that they come cheap and you can purchase them in bulk or even by the yard.